WHAT COLOR OF CAR SHOULD YOU BUY

PPG Industries reports that the top color of choice for cars is white. According to PPG's annual survey of global color popularity, white ranked first (22 percent) and silver was second (20 percent). They were followed by black (19 percent), gray (12 percent), red (9 percent), natural (8 percent), blue (7 percent), green (2 percent) and other colors (1 percent). PPG's annual automotive color popularity and trend data also forecasts that the overall use of color is on the rise. "Our consumer research has clearly shown that color is critically important to car buyers," said Jane E. Harrington, PPG manager, color styling, automotive OEM coatings. A 2011 survey of automotive consumers by PPG revealed that: 77 percent of respondents said exterior color was a factor in their automotive purchase decision; owners of large luxury cars, sporty cars and large premium SUVs place the most value on getting the color of their choice; and 45 percent of respondents said they would prefer a wider range of color choices. In addition to color trend forecasting, PPG continues to develop paint technologies that offer automotive design options for enhancing appearance and helping automobile manufacturers differentiate their brands, according to Harrington. "For example, metallic flake effects have become increasingly popular. A classic color such as blue can be updated with a high-sparkle glass flake or a fine bright aluminum to create more of a liquid or silk appearance." Regional details regarding PPG's 2012 automotive color popularity data show that in North America, white ranks first (21 percent), followed by black (19 percent), silver and gray (16 percent each), red (10 percent), blue (8 percent), natural (7 percent) and green (3 percent). Other Top NewsNow Stories Company Reveals Online Shopping Trends Sonic Reaffirms Full Year Guidance

MORE CAR SHOPPERS USE MOBILE DEVICES

The Old days of combing newspaper ads and spending the weekends traveling from dealership to dealership are completely over. The new consumer uses smartphones, tablets, and websites to compare prices, warranty information and rebates to vehicle buyers. The majority of buyers shop from home and buy within one week of online shopping. The digital experience and dealer interaction is very important and general speaking dealers with out of date websites and slow moving websites are going to miss the boat in sales and and customer satisfaction. Inventory selection, brand and model selection all play into the overall end of the month tally as to whether your lot makes the sale or the guy 25 miles down the road gets the business. Digital presence and price seem to be the big big concerns of the new car buyer. Manufacturer websites rank higher than the local new dealership.

WHOLESALE CAR PRICES FLAT

WHOLESALE CAR PRICES FLAT USED CAR NEWS the leading publication that used and new car dealers live and die by report that used car wholesale prices remainded flat for the month of August and September. Segments with significantly higher prices in September versus August were full-size cars, and full size vans, full size SUV's and luxury SUV's and luxury cars. The average price for a used car for the month of August was $9550.00. The question is with this aveage price for a used car what do people unemployed with bad credit do for a vehicle. Buy Here Pay here car lots, take a taxi, or ride a bus???? In 1929 more cadillac's were sold than any year in history. The above information only reconfirms the rich keep getting richer and the poor keep getting poorer.

TEN THINGS TO CHECK ON YOUR CAR FOR WINTER

TEN THINGS TO CHECK BEFORE WINTER ON YOUR CAR Many times we put off the important things to check on our vehicle and one cold morning it will not start and you are out big bucks for a repair bill or tow bill. Check these things while the sun is out and the weather is warm. (1) Wipers when the rain is coming down and the snow flakes are falling you want wipers that work and do not scratch your windshield (2) Anti freeze have your mechanic check levels and what add more if needed to prevent freeze plug damage or engine block damage. (3) Battery a battery that works fine in 90 degree weather might not work if the weather is below zero replace now and not worry about Black Friday Shopping and now way to get there. (4) Tires- If the tread is worn especially you will not get traction on ice or snow, buy new tires or rotate the present tires. (5) Wax - If you have an older car that does not have a never wax finish get a nice thick coat hand wax job to protect your finish agains salt, slush, and the elements of winter. (6) Start Fluid Keep a can of start fluid in your trunk to use in event of a freeze up many times this will get you rolling without calling road service. (7) Blankets Keep a nice warm blanket in your trunk in case you get stranded along the road and cannot get immediate attention. (8) If you are in a climate that would cause you to need chains get them now and store them away. When the snow comes down auto parts stores sell out quick. (9) Brakes have you brakes checked before winter have the shoes replaced now and if necessary have the rotars turned to prevent accidents. (10) Headlights Check headlights for burned out fuses and keep extra fuses in your glove box.

FEDS WARN OF FAKE AIRBAGS

FEDS WARN OF FAKE AIRBAGS THE U. S. Department of Transportation has issued a consumer safety alert regarding the dangers of having nonprofessional auto repairs shops install new airbags to a vehicle that has been damaged in an accident. The cost for airbag replacement can be in excess of $1000. and the counterfeit airbags look identical with the identical markings of the original equipment. Only cars that have had airbags replaced in the last three years are at risk.